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BEGIN:VEVENT
DTSTART:20230321T130000Z
DTEND:20230321T140000Z
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SUMMARY:APEX Accelerator (PTAC): Market Research for Contracting Success
DESCRIPTION:Market Research for Contracting Success\n\nMarketing to government agencies is not that much different from marketing to commercial customers. You need to know your target market\, understand your customers' needs and requirements\, have a compelling value proposition\, and find a way to effectively communicate your value to potential customers. In this session\, we will discuss how to conduct market research\, utilize marketing materials and execute marketing strategies.
X-ALT-DESC;FMTTYPE=text/html:<div data-active-view="true" data-bind="visible:getWebinarInfo().description" data-view="registration/body/body.description" style="box-sizing: border-box\; overflow-wrap: break-word\; font-family: lato-regular\, &quot\;Helvetica Neue&quot\;\, Helvetica\, Arial\, sans-serif\; font-size: 14px\;">\n<div class="description trainingDescription" style="box-sizing: border-box\; overflow-wrap: break-word\; font-family: lato-regular\, HelveticaNeueW01-55Roma\, &quot\;Helvetica Neue&quot\;\, Helvetica\, Arial\, sans-serif\;">\n<div class="clearfix" style="box-sizing: border-box\; overflow-wrap: break-word\;"><span class="registration-description" data-bind="expander:{'expandText': moreButtonText()\, 'userCollapseText': lessButtonText()\, 'text':getWebinarInfo().description}" style="box-sizing: border-box\; overflow-wrap: break-word\; white-space: pre-wrap\;"><span style="font-size:16px\;"><strong>Market Research for Contracting Success</strong></span><br />\nMarketing to government agencies is not that much different from marketing to commercial customers. You need to know your target market\, understand your customers&rsquo\; needs and requirements\, have a compelling value proposition\, and find a way to effectively communicate your value to potential customers. In this session\, we will discuss how to conduct market research\, utilize marketing materials and execute marketing strategies. </span></div>\n\n<div>&nbsp\;</div>\n</div>\n</div>\n\n<div class="questions" data-active-view="true" data-view="registration/body/body.registrationQuestions" style="box-sizing: border-box\; overflow-wrap: break-word\; font-family: lato-regular\, &quot\;Helvetica Neue&quot\;\, Helvetica\, Arial\, sans-serif\; font-size: 14px\;">&nbsp\;</div>\n
LOCATION:Virtual
UID:e.2606.12650
SEQUENCE:3
DTSTAMP:20260524T144333Z
URL:https://members.flintandgeneseechamber.org/events/details/apex-accelerator-ptac-market-research-for-contracting-success-12650
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