The Art of Transmedia: Telling a Story Across Multiple Platforms

Description

A struggle for many marketing teams is that when they have an idea, it lands on one platform. Another idea is on a different platform, and a third is on yet another. All three campaigns talk about your brand but none of them connect to one another. What if there was a different way to tell a story? During this session, attendees will learn how to create a modern marketing campaign that connects your email to your billboard, your social to your radio, your print to your display – every aspect of your marketing speaking in a singular voice about your brand.

Facilitator: MLive Media Group is an innovative digital marketing company that builds customized solutions for businesses. The company provides services including campaign analytics, campaign management, collaboration and whiteboarding, content marketing, graphic design, paid and organic search, social media marketing and video content. mlivemediagroup.com